Frequently Asked Questions

General

What services do you offer?

Our core service is to provide low-cost high-quality social media mananagement for small and medium-sized businesses.

We also provide short-form video content and SEO blog articles to enhance your marketing efforts. You can find out more about us here.

Where are you based?

We are a fully remote company. Headquartered in the UK, we have team members based in the UK, the US, Canada and Australia.

What type of businesses do you work with?

We work with a wide variety of businesses and entrepreneurs. You can view examples of our work here.

What support can I expect as a subscriber?

If you have any questions about your subscription, you can contact Support via your Client Portal any time and we will get back to you as soon as possible. You can message us, or schedule a call to speak to a member of our team if you prefer.

How do I sign up?

Visit our Pricing page to choose your plan and sign up online in just a couple of minutes. 

What happens after I sign up?

Once you’ve selected a plan, you’ll need to complete a short intake form to provide more information about your business and requirements.

Once the intake form has been submitted, you will be directed to your Client Portal, where you will be prompted to connect your chosen social media profiles to our Content Scheduler, to enable us to schedule your posts.

Within 5 business days after signing up, when your first batch of posts have been scheduled and are ready for review, we will send you an email containing details to access your Content Scheduler.

You can edit and reschedule posts, request revisions, suggest ideas, upload content for us to use, tell us of any upcoming promotions and more.

We’ll send you an email every 14 days each time a new batch of posts has been scheduled, approved by our Editorial team and is ready for you to review.

Do I have to share my social media profile login details?

Nope! Simply connect your social media profiles to your Content Scheduler and we will be able to schedule your posts.

I don't have any social media accounts set up yet, can you help?

Of course! Please email Support and we will be happy to help. There is an additional one-off fee for each social media profile we set up for you.

Social Media Content

How many posts do I get per month?

We can create and schedule 10, 20 or 30 posts per month. You can choose your plan by visiting our Pricing page.

What kind of posts will you create for my business?

We will create a variety of posts for your business based on the answers you provide in the intake form during signup. This could be product/service information, industry news, testimonials, trivia, quotes etc based on your preferences. We will create a mixture of educational, promotional and interactive content to attract, engage and build trust with your audience. You can view some examples of the types of posts we create here.

How do you know what to post for my business?

When you sign up you’ll be asked to complete an intake form so we can find out more about your business and the type of content that you expect. We thoroughly research every company we work with before creating content, so we will only post high-quality content that is relevant for your audience.

Which social media platforms do you publish to?

We are able to create and schedule content for Facebook, Instagram, X (Twitter), LinkedIn (Personal Profiles and Company Pages) and Google My Business Profiles. You select which profiles to include in your plan during signup, or choose to add additional profiles to our plan at a later stage.

Can I still post on my own social media profiles?

Of course! You can use your Content Scheduler to schedule and publish your own posts (in addition to the posts we create for you) to each of your connected social media profiles simultaneously.

Can I see the posts you create before they are published?

Absolutely. You can review all scheduled content by accessing your Content Scheduler via your client portal. Here you can review, edit and reschedule posts, and use the sidebar in your client portal to suggest ideas, request revisions, upload content for us to use and more.

How often do I need to review posts?

We create and schedule your posts every 14 days, so you only need to review your posts once every fortnight. We’ll send you an email each time a new batch of posts have been created, scheduled and approved by our Editorial team, and are ready for you to review in your Content Scheduler. We will give you at least 72 hours notice before the first post in each batch is due to be published. This will allow you enough time to make changes or request a revision if necessary.

What if I don't like a particular post?

To change the caption of a scheduled post, you can easily edit the text yourself in your Content Scheduler. To change the creative used in a scheduled post, you can request a revision in your client portal, and we will update the creative until you are happy with the end result. Every plan includes unlimited revisions.

Will each post you create be the same for each profile?

Yes. Each unique post we create will be scheduled to each of your connected profiles. Captions may be shortened for posts on X (Twitter) as there is a 280-character limit to adhere to.

Who will be creating my posts?

You will be assigned a designated content creator who specializes in creating content for businesses in your specific industry. Your content creator will be responsible for researching your business and creating your posts every 14 days.

How can I monitor performance of my channels?

You can add Reports to your plan for a small additional monthly cost. With access to the Reports Hub, you’ll have access to real-time analytics so you can monitor the performance of each of your connected social media channels. You can easily generate our pre-built reports to give you an overview of channel performance, or build your own custom reports for a more detailed insight into the metrics that matter to you most.

Do you create carousel posts?

Yes. You can add carousel posts to your plan at checkout for a small additonal cost. Each carousel post you select will replace one of your single-image posts.

Do you create content for Instagram Stories?

Yes. We can create eye-catching graphics suitable for Facebook and Instagram Stories to grab your audience’s attention. You can purchase content for Stories as an add-on or as a standalone service via our Pricing page.

Do you create video content?

For an additional monthly cost you can include short-form video content as part of your plan. These 15-45 second clips are suitable for Facebook and Instagram Reels, as well as other social media channels. You can also opt to purchase our short-form video content as a standalone service on our Pricing page.

Do you provide blog articles?

Yes. We provide premium SEO-optimized blog articles that help drive organic traffic to your website. All our blogs are written by our team of experienced writers and include relevant industry keywords to help boost your search engine ranking. You can choose from 500, 1000, or 1500 word articles and select the number of blogs you would like to receive each month. You can purchase our SEO blogs as an add-on or as a standalone service on our Pricing page.

Billing & Subscriptions

How much does it cost?

You can view all of our plans and add-ons here.

Do I have to sign a contract?

No. You’ll just need to agree to our Terms of Service when you subscribe to one of our plans.

How do I manage my subscription?

You can manage your subscription in your client portal. You can also view and download invoices, update/add your payment method, and add additional services to your plan.

What is your cancellation policy?

Our service is month-to-month so you can cancel your subscription at any stage. If you decide to cancel, we ask that you provide 14 days notice before your subscription renewal date.

How do I cancel a subscription?

To cancel a subscription, please email support@stepsocial.co with a reason for cancellation.

Do you offer refunds?

We offer a 14-day money-back guarantee so if you’re not 100% satisfied in the first 14 days after signing up, we’ll offer you a full refund.

Once your 14-day money-back guarantee has expired, refunds will not be offered.